Stamford Spanish students return as Business Language Champions

Stamford Spanish students return as Business Language Champions

18 March 2019

The teams from Stamford, including a French and German team, were tasked with producing a short video advertising campaign in two hours by the Business Language Champions – an organisation, which bring schools and businesses together to promote foreign languages and cultural understanding.

Stamford Endowed Schools’ Spanish linguists return as Business Language Champions having competed in the Business Language Champions ‘marketing in the making’ challenge recently held at Oundle School. The teams from Stamford, including a French and German team, were tasked with producing a short video advertising campaign in two hours by the Business Language Champions – an organisation, which bring schools and businesses together to promote foreign languages and cultural understanding.

As part of the tasks, Stamford teams had to complete a planning sheet and a presentation about their film, the challenges they faced and explain what they learnt from the experience. The Stamford Spanish team of Year 10 students; Aaron, Thomas, Eve, Kitty, Annabel and Elizabeth, impressed the panel of judges with their Uncle Ben’s rice and sauces campaign and gained top scores in the language, presentation and film sections leading to an overall competition win.

Commenting on Stamford’s Spanish teams’ success, the judging panel said: ‘They displayed great pronunciation and brilliant detail in their presentation. The video was funny with a good sustainability message.’

Co-ordinator of Modern Foreign Languages at Stamford Endowed Schools, Caroline Wray, commented: ‘This was a great experience for our linguists. The students worked brilliantly together, and their use of the target language was outstanding. They had the opportunity to meet some local business people and learn how important language and culture are when advertising products in different countries. A truly worthwhile experience!’

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